OREO

Cookie power-brand grows revenue and creates meaningful engagement directly at its points of sale

The challenge

  • Provide an automated promotion tool for grocery stores.
  • Grow awareness for Oreo recipes.
  • Increase sales and grow revenue sustainably.

The solution

Oreo is not just a cookie, Oreo is commitment to joy, twists and playful moments. This made the connection to our Phantastic Promoter very easy.

The Phantastic Promoter was trained to recognize packs of Oreo and surprised he with different reactions (Twists) as soon as he identified the pack.

Reactions could be discount-coupons, recipes or the playful augmented really world of animated Oreo cookies.

The integrated Thermo-printer allowed for a fast and easy giveaway process.

And with its slim design the Phantastic Promoter seamlessly fit into each store.

Reach sustainable revenue growth

Let's make it happen