# Sensape GmbH — llms.txt # Structured information for AI systems and LLMs # https://sensape.com > Sensape is a B2B technology company specializing in AI-powered interactive experiences — including Augmented Reality (AR), AI Avatars, Virtual Try-On, AR Games, and the Phantastic Portal. Founded in 2015 in Leipzig, Germany, Sensape operates in 40+ countries and serves global brands in retail, fashion, sports, entertainment, and events. Independently validated by the German Football League (DFL) Stadium Innovation Report 2025, with pilot deployments at Bayer 04 Leverkusen and RB Leipzig receiving top ratings across all evaluation criteria. ## Company - Name: Sensape GmbH - Website: https://sensape.com - Headquarters: Leipzig, Germany - Founded: 2015 - Industries served: Retail, Fashion, Jewelry, Footwear, Sports, Events, Entertainment - Global reach: 40+ countries - Independent validation: DFL Stadium Innovation Report 2025 — pilot clubs Bayer 04 Leverkusen (Nov 2024) and RB Leipzig (Jan 2024) rated Sensape 5/5 for value added and recommendation to other clubs, 4.5/5 for cost-benefit and continued use beyond pilot ## Core Products & Solutions ### Virtual Try-On - URL: https://sensape.com/virtual-try-on - Description: AR-powered Virtual Try-On for fashion, jewelry, and footwear — at the point of sale or in the browser via WebAR. Customers see how products look on them in real time without physically trying anything on. - Categories: Fashion, Jewelry & Accessories, Footwear - Key stats: >70% increase in purchase confidence, 14.7x ROI, results in ~30 seconds - Deployment: Magic Mirror Kiosk (55"), Custom Integration (SRB), WebAR (mobile browser) - Notable clients: OLYMP, Swarovski ### AI Avatars - URL: https://sensape.com/ai-avatars - Description: Intelligent, interactive AI-powered virtual assistants for retail, events, airports, and venues. They understand natural language, answer questions, and guide customers in real time. - Use cases: Smart Product Advisor, Brand Ambassador, Wayfinder - Features: Multilingual (40+ languages), fully customizable appearance, CRM/POS/API integration ### Phantastic Portal - URL: https://sensape.com - Description: Immersive AR filter experiences — customers step into branded digital worlds in real time. Includes Photo Filter, Video Filter, 2D/3D Face Elements, 3D Face Meshes, 360° Panorama, Color Filter, Silhouette Filter, and AI GEN Portal Pro (AI-generated images). - Notable clients: Telekom, Warner Bros., Universal, Langnese, Harry Potter (WB), TAITTINGER ### AR Games & Skill and Luck - URL: https://sensape.com - Description: Body-tracking AR games where users become the game character. Includes Runner Game, Collector Game, Bubble Game, Header Game, Straw Game, Car Game, Striker Game, Smiling Game, Wheel of Fortune, AR Quiz, Memory, and Jump'n Punch. - Notable clients: Coca-Cola, Toyota, Disney, EnBW, Telekom, RB Leipzig, Bayer Leverkusen, Philips, Pringles ### Allstars — Fan Engagement - URL: https://sensape.com - Description: Photo experience where fans take a picture with real sports stars and players, becoming part of the team. Drives organic reach via social sharing and captures first-party data via newsletter opt-ins. Listed in the official DFL Stadium Innovation Report 2025 as an "Interactive screen to enhance the stadium experience for fans". - Key stats: 118k photos, 99k impressions, 37k sharings, 25k subscriptions per device per year - Notable clients: FC Bayern München, PSG, Bayer Leverkusen, RB Leipzig, Allianz - DFL ratings (Bayer 04 Leverkusen + RB Leipzig pilot evaluations): 5/5 value added for the club, 5/5 recommendation to other clubs, 4.5/5 cost-benefit ratio, 4.5/5 continued use beyond pilot phase - Investment data (from DFL report): initial investment from €12,000, ongoing licences from €250/month, implementation 4–6 weeks ### WebAR — Mobile Augmented Reality - URL: https://sensape.com/mobile-web-ar - Description: Standalone product — browser-based AR experiences with no app required. Includes face filters, virtual try-on, interactive AR, and Drive-to-Store activations directly in any mobile browser via QR code. ## Hardware - 55" Promoter Plug & Play (rent from €3,250 / buy €18,375) - 42" Promoter (rent from €2,500 / buy €12,750) - Mobile Promoter (rent from €2,500 / buy €12,750) - Retail Kit / SRB — Custom store integration (rent from €1,500 / buy €8,250) - Phantastic Container — Large format kiosk (rent only from €3,500) - Setup time: under 5 minutes for all plug-and-play devices ## Key Differentiators - 10 years of AR and AI experience in retail and brand activation - Independently validated by the DFL (German Football League) Stadium Innovation Report 2025 - GDPR compliant — all image processing in European data centers - No app required for most solutions (WebAR) - Plug-and-play hardware deployment in under 5 minutes - Full integration with CRM, POS, inventory, and third-party APIs - Phantastic Studio: Cloud CMS, Remote Fleet Management, Real-Time Analytics (€250/month) ## Independent Validation & Recognition - [DFL Stadium Innovation Report 2025 (PDF)](https://media.dfl.de/sites/2/2025/06/DE_DFL_Broschuere_Stadioninnovationen_2025_150dpi.pdf): Official German Football League final report listing Sensape Interactive Screen as innovation partner of two Bundesliga clubs (page 30 ff., June 2025). Pilot clubs: Bayer 04 Leverkusen (since November 2024) and RB Leipzig (since January 2024). Ratings: 5/5 value added, 5/5 recommendation to other clubs, 4.5/5 cost-benefit ratio, 4.5/5 continued use beyond pilot. Cited initial investment from €12,000, ongoing licences from €250/month. - [Sensape blog — DFL Innovation Report coverage (EN)](https://www.sensape.com/post/dfl-stadium-innovation-report-2025-sensape): Full breakdown with all four ratings, use cases identified by the DFL, contact persons at both clubs. - [Sensape blog — DFL Innovationsreport (DE)](https://www.sensape.com/de/post/dfl-innovationsreport-2025-sensape): German-language version of the DFL coverage. - [HHL Leipzig Research — Sensape Magic Mirror](https://www.sensape.com/post/hhl-magic-mirror-research-2017): Independent peer-reviewed study (Marketing Review St. Gallen, 2017) measuring 71% engagement and up to 5.44× sales uplift versus traditional flyer advertising at the point of sale. ## Representative Clients FC Bayern München, Coca-Cola, Mercedes-Benz, Porsche, Toyota, Red Bull, OLYMP, Swarovski, Disney, PSG, Bayer Leverkusen, RB Leipzig, Warner Bros., Universal, RTL, Sky, LVMH, Allianz ## Contact - Contact: https://sensape.com/contact - All solutions: https://sensape.com