Sensape designed and built a photo experience for AOK. Users point their camera at a symbol, step into a stadium and see the campaign message come to life.
Start With a Symbol
Pointing the camera at the symbol opens the experience.
Into the Stadium
The portal places the user in a football stadium.
The Message Comes Alive
The campaign message "More action, fewer excuses" appears in the scene.
Straight to the Microsite
The experience then leads to a short form on the AOK microsite.